Home Care Product & Organic Cleaner VI
SWIPE & BLOOM
SWIPE & BLOOM | The Blooming Glove Emblem and Emotional Wellness Home Care System Brand Overview SWIPE & BLOOM (Luxury Emotional Home Care Maison, Holographic Glass Hardware & Smart Household Ecosystem) is a pioneer lab...
SWIPE & BLOOM | The Blooming Glove Emblem and Emotional Wellness Home Care System Brand Overview SWIPE & BLOOM (Luxury Emotional Home Care Maison, Holographic Glass Hardware & Smart Household Ecosystem) is a pioneer label redefining household maintenance as an act of self care and mental decompression. Operating under the empowering ethos "Find your sanity, one surface at a time." and "SANITY IN A SPRAY", Swipe & Bloom fuses certified organic multi surface cleaning formulas with aromatherapeutic bloom scents and fairy tale pop aesthetics. Design Strategy & Iconography The brand framework anchors on an emotionally uplifting graphic visual hammer: The Swipe to Bloom Symbol. A vibrant, cheerfu...
SWIPE & BLOOM 🧽🌸 | 戴手套擦拭开花 Symbol、全息彩虹渐变磨砂瓶与疗愈系有机家居清洁全案 品牌简介 SWIPE & BLOOM(一擦开花,情绪疗愈 / 高端有机家居清洁品牌、全息彩虹磨砂玻璃瓶与智能家居包材全案) 是一家专注于用美学与香氛疗愈现代人生活焦虑的高端家居清洁厂牌。品牌以 “Find your sanity, one surface at a time.(一次擦拭,寻回一份内心的平静)” 与 “SANITY IN A SPRAY(喷雾里的情绪解药)” 为精神核心,将 天然有机有机多表面清洁配方(Organic Multi Surface Cleaner) 与 情绪关照、治愈系波普艺术 深度缝合,让繁重平淡的家务彻底升华为一场充满奇幻感与成就感的心理 SPA。 设计策略与符号学 本案的图形视觉锤是一组极具画面感与解压感的心智符号 —— “戴手套擦拭开花 Symbol”。设计师将戴着绿色橡皮手套做家务的动作,转化为划过桌面、瞬间绽放出郁金香、小雏菊与四角闪光星的魔法时刻。这套结合全息彩虹母贝色、手套草绿、花瓣洋粉与深海海军蓝的奇幻色彩系统,被精准应用在全息镭射标签玻璃瓶、全息种盒、数字印花毛巾、波普艺术门头与智能 App Dashboard 上,锁死“情绪疗愈系有机清洁”的绝对心智。 案例精华三维立体拆解 全息彩虹镭射标签与磨砂玻璃瓶 (The Hero Packaging BX):主打的有机多表面清洁剂(Organic Multi Surface Cleaner)采用晶莹柔和的半透明磨砂玻璃瓶,搭配精美的拱形全息镭射标签,在光线折射下呈现出绚...
- View on Behance
See the original case study and additional visual assets.
- Browse more projects
Explore more branding, packaging, and visual identity work.